Publishing your own work can be challenging, use the opportunity to get a short run book publisher involved to help you find your way.

Hopeful authors, with the help of fast, online communication and relatively cheap and high-quality digital book printing technology, are now rushing to publish their books. However, many authors still want their books in print.

While a blogger or e-book publisher can reach their audience relatively easily, the logistics of getting a printed book in front of an audience can be dauntingly involved.

For slightly green self-publishers, there is an opportunity with a short-run book printer. Cover design, editing, distribution and marketing are all services that self-publishers may need help with, and the printer may well be able to lend a hand.

The vast majority of self publishers who are using short run book printing are authors who may have limited experience with what’s involved in publishing a book, but with professional ambitions.

Most self publishers want their book stocked by book stores. There is typically a fairly wide gulf in what they’d like to achieve and how much time and money they have to do this. Short run book printing can fall more in line with authors budget and timeline.

Even something as seemingly straightforward as commissioning a professional-looking cover can be daunting for a self publisher, so it is important to find a short run book printer who can help you with all of your needs and where everything is in one place, so you don’t feel vulnerable as a self publisher in your first attempt getting your feet wet.

For more information on short run book printing, contact The Country Press.

Excerpts - Print Week